How Blogroll Linking Can Help Your Blog

A really good WordPress Training technique is to create a blogroll.  When you create a blog you want it to be the best resource for those who visit it. You want your readers to find value in your blog posts. You want them to keep coming back for more. The content is the most important part of a blog. However, you should not rely too much from the blog posts you write in providing value to your readers. Learn to leverage the content of other blogs. Expose other blogs to your readers and they will thank you for it. Besides writing reviews about other blogs, one of the best ways in leveraging their content is through blogrolling. You simply create a blogroll which is just a group of links to other blogs related to yours. This blogroll is usually displayed at the side bar of a blog.

Hera are the advantages of blogroll linking:

1. It provides your readers with more valuable resources. This is especially important if the blog you link to have articles that fully complement your own content. Let's say for instance that you blog about video marketing. A great link to put in your blogroll would be a link to another blog that teaches people how to edit or distribute videos. You could write about creating and optimizing the content of a video then direct your readers to another blog that will teach them how to distribute the videos online. It's a win-win situation. Your readers will get a lot of value from the blog you directed them to.
2. SEO benefits. These benefits may not be much but they will still help your blog's rankings in the search engines. Search engines not only look into the links pointing to your blog, they also consider the links coming from your blog. Of course, if you are linking to high quality blogs, these will have some positive effects in your rankings in the search engines. So the next time you make a blog, make sure to link only to other blogs that have great content.
3. The blogs you linked to may return the favor and link back to you as well. That said, blogrolling is a nice link building strategy. Bloggers are known for regularly checking their site statistics meaning they constantly check how much traffic they are getting or how many sites are linking back to them. If they find out that you linked to them, as a sign or appreciation, they might include you in their blogrolls as well.
4. You can use it as a bookmarking tool. You can gather all your favorite blogs in just one blogroll. This way, you can access all of them right from your own blog.

If you are planning to make a blog, see to it that you include in it a blogroll.